Financial literacy for kids
If you’re like the majority of American adults, you’d like to be more confident about making financial decisions.¹ And if you’re not sure about managing your finances, how are you supposed to teach your kids? If you’d like to talk to your kids about money, we can help.
What is financial literacy?
Financial literacy is knowing how money works, how to manage it, and what to do when things go wrong. And just like any other skill, managing money well is something we have to learn. Unfortunately, financial literacy isn’t taught in most elementary and high schools, but that doesn’t mean it’s not important—it just means it’s something they need to learn at home.
Why it's important to teach your kids about money
Teaching your kids about money when they’re young helps to set them up to be able to manage their finances when they grow up. Reasons to start young may include:
- Linking your family values to your kids’ attitudes about money
- Making it feel normal to have conversations about money
- Giving opportunities to learn from your mistakes
- Helping to form good habits starting at a young age
When to teach your kids about money
No matter how old your kids are, they’re the right age to learn about money—learning just needs to be age appropriate. For younger kids, start with simple money concepts like coins and dollars and price tags. For older kids, you can build on their knowledge with more complex concepts like credit cards. That way, by the time they get their first job or leave for college, they’ll have an understanding of the basics and how to deal with some of the financial matters they may encounter.
Of course, every child is different, so get a feel for your kids’ understanding and interests, then find practical and creative ways to share the value of money, the importance of budgeting, and hazards of social pressure.
The value of money
When your kids watch you tap your card at the grocery store, they’re not exactly getting the full story. No matter the age of your children, it’s important for them to know the true value of money.
How can you teach your kids the value of money?
Consider these instances:
Key concept |
Younger kids |
Older kids |
We work to earn money. |
Play at going to work, getting paid, and putting money in a bank account. |
Get them to figure out how many chores or work hours it’ll take to earn and save for something special. |
We spend the money we earn to get things. |
Play store using real money—count coins and make change. |
Get them to help you shop—hunt for sales and compare unit costs. |
When you spend money on one thing, you don’t have it for something else. |
While playing store pretend to run out of money. |
Help them calculate what or how much they can afford with the money they have. |
Credit isn’t your money—it represents money you have to pay back to the bank with interest. |
Create a contract that includes a loan to help buy something, the date they’ll pay you back, and the interest that’ll build up until then. |
Budgeting—the 3 jars
To start budgeting with your kids, give them three jars (or three no-fee bank accounts for older kids)—one for saving, one for spending, and one for sharing. Decide with your children how much of their money will go into each.
How can you teach your kids good saving, spending, and sharing habits?
Consider these instances:
Budget category |
Younger kids |
Older kids |
Saving |
Have them wait their turn
Have them wait in line
Talk about what they’re saving for and why |
Help them set short- and long-term saving goals that are meaningful for them
Encourage them to save for experiences, not just material goods
Show them how to sign in to their account to watch their savings grow |
Spending |
Let them decide how to spend their money (a poor choice can mean choosing more wisely next time)
Let them pay the cashier
Talk to them about the difference between what they need and what they want |
Let them budget for some of their needs
Let them prioritize their own wants
Help them understand the difference between debit cards and credit cards |
Sharing |
Help them share their toys
Explain how donating things they’ve outgrown can help a good cause
Share ideas about how to use their sharing jar money |
Share causes that matter to you and encourage them to pick ones that matter to them
Urge them to find creative ways to give and to inspire others to give
Remind them that donating time is just as valuable as donating money |
Social pressure
Social pressure is an important, and often overlooked, part of financial literacy for kids. It comes not only from the other children in their lives, but from the personalities they follow on shows, videos, and social media.
Help your kids see that sometimes what they want, or think they need, might be affected by seeing what other people have or by what other people tell them they need. Let them know that they need to decide what they want and need on their own and that they should ignore the social pressure. Just because someone else has something, doesn’t mean that everyone should have it.
How to teach your kids about money
Like a lot of things, getting your kids interested isn’t only about what you say, it’s also about how you say it.
- Start slowly, make it fun, and keep it consistent.
- Be open about your mistakes and your worries, and show them that it’s okay to talk about it.
- Use words they’ll understand and examples they can identify with.
- Set and save for some goals as a family, working together to make them happen.
- Team up to find answers to questions you can’t answer, changing your own habits to show the value of what you learn.
Yearly check-in during financial literacy month
Each April is Financial Literacy Month. Take it as your cue to start—or continue—the conversation with your children. Take a little time for yourself, too, to brush up on your own financial skills and best next steps.
And remember: You’re the example your kids will look to. It doesn’t mean you have to be perfect, but it does mean you have to be willing to listen, willing to learn, and open about what you know.
Visit our financial literacy for kids web page for more ideas and resources on how you can help your kids learn about finances.
1 In December 2022, John Hancock commissioned our ninth annual stress, finances, and well-being survey with the respected research firm Edelman Public Relations Worldwide Canada (Edelman) . An online survey of 3,825 workers was conducted between 11/29/22 and 12/14/22 to learn more about individual stress levels, their causes and effects, and strategies for relief. John Hancock and Edelman are not affiliated, and neither is responsible for the liabilities of the other.
Important disclosures
The content of this document is for general information only and is believed to be accurate and reliable as of the posting date, but may be subject to change. It is not intended to provide investment, tax, plan design, or legal advice (unless otherwise indicated). Please consult your own independent advisor as to any investment, tax, or legal statements made.
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